These locks connect to a home's Wi-Fi network, allowing them to be controlled and monitored from anywhere via a smartphone app. Key features include remote locking and unlocking, checking the door's status, and viewing an activity log of who has entered and when.
Trend signals, demand data, and market insights for this product
75/100
growing
R$129 - R$999
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
TikTok Posts
Yale
A well-known Brazilian gamer and YouTuber, recognized as one of the top "Call of Duty" players in the country. He has a significant following on his YouTube channel and is known for his technologically advanced, fully automated apartment.
One of Brazil's most prominent digital influencers. Alongside her husband, singer Zé Felipe, she has a massive social media following. The couple recently moved into a new multi-million dollar mansion in Goiânia.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
The IFR 7001+ from Intelbras, a leading Brazilian brand in security, is an advanced smart lock with integrated Wi-Fi, allowing direct connection to the internet without a separate hub. This model is a prime example of the app-controlled trend, managed entirely through the Intelbras IZY app. The app provides full control, allowing users to open the door remotely, manage user access, check entry logs, and receive real-time notifications. It offers multiple ways to unlock, including a biometric scanner for up to 100 fingerprints, passwords, proximity cards, and the mobile app, making it a comprehensive and highly functional choice for modern homes. Its compatibility with Alexa and Google Assistant further solidifies its place in a connected home, pushing the trend of integrated and voice-activated security.
Key Product: IFR 7001+
MARKET LEADER
Yale is a globally recognized brand synonymous with high-end security, and the YMF 40A is one of its flagship smart locks in the Brazilian market. This model is designed for those seeking premium technology and robust security features. It is controlled via the Yale Connect app, which allows for remote unlocking, creating temporary access codes for visitors, and monitoring activity from anywhere. The lock's integration with Amazon Alexa enables voice commands, seamlessly blending security with home automation. By offering sophisticated app-based control and compatibility with larger smart home ecosystems, the YMF 40A embodies the trend of a fully connected and automated living space.
Key Product: YMF 40A
MARKET LEADER
Positivo's Casa Inteligente line has made smart home technology more accessible in Brazil, and its Smart Fechadura Wi-Fi is a top-of-mind product for consumers entering the smart lock space. This lock offers an excellent cost-benefit by providing multiple access methods—biometrics, passcodes, access tags, a physical key, and app control—at a competitive price point. Through the Positivo Casa Inteligente app, users can lock and unlock the door remotely, manage permissions for up to 99 users, and integrate it with other Positivo smart devices to create automated routines. This product is instrumental in pushing the app-controlled trend to a broader audience, demonstrating that advanced, convenient security is no longer just a luxury feature.
Key Product: Smart Fechadura Wi-Fi
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