Smart glasses with integrated open-ear speakers that allow users to listen to music, podcasts, and make calls. These glasses connect to a smartphone via Bluetooth for a wireless audio experience.
Trend signals, demand data, and market insights for this product
68/100
growing
MX$264 - MX$6,462
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
Ray-Ban / Meta
Lead singer and guitarist of the iconic Mexican rock band, La Gusana Ciega. He is a major influencer in the national music scene.
Ray-Ban / Meta (also Bose)
One of Latin America's most prominent YouTubers and influencers, known for his travel vlogs and tech reviews.
Ray-Ban / Meta
A tech influencer and online course creator who specializes in making technology accessible and reviewing products for practical, everyday use.
Current bestsellers and viral hits defining the consumer expectation.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
As a result of the collaboration between Meta and iconic eyewear brand Ray-Ban, these smart glasses are a benchmark in the category. They feature open-ear speakers with improved audio quality for a rich listening experience, a five-microphone array for clear calls, and an ultra-wide 12 MP camera for high-quality photo and video capture. Users can live stream directly to Facebook and Instagram, and interact with the "Hey Meta" voice assistant for hands-free control, pushing the trend beyond simple audio playback into a fully integrated content creation and communication tool.
Key Product: Ray-Ban Meta Wayfarer
MARKET LEADER
Leveraging its expertise in audio technology, Bose offers the Frames Tempo, a model designed specifically for sports and outdoor activities. These glasses feature Bose's proprietary Open Ear Audio™ technology, which delivers high-quality sound directly to the user without covering their ears, allowing for situational awareness. The Tempo model is engineered for performance with a durable, sweat- and weather-resistant design, polarized lenses, and up to 8 hours of battery life, showcasing how the audio glasses trend is specializing for different lifestyles.
Key Product: Frames Tempo
MARKET LEADER
Targeting the gaming and tech-savvy market, the Razer Anzu smart glasses focus on protecting eyes and providing immersive audio. The product comes with two sets of interchangeable lenses: one that filters 35% of blue light to reduce screen glare and eye fatigue, and another set of polarized sunglass lenses with 99% UVA/UVB protection. Its key feature is the low-latency Bluetooth audio (60ms), which ensures smooth, stutter-free sound ideal for gaming and entertainment. With a built-in omnidirectional mic and touch controls, the Anzu represents the trend's expansion into niche digital and entertainment-focused applications.
Key Product: Anzu Smart Glasses
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