





These brands are driving demand and shaping what consumers want to buy.

MARKET LEADER
A product targeting the demand for a fast and nutritious breakfast, offering a significant 20 grams of protein per serving to support muscle recovery and prolong satiety. Ready in just 90 seconds, it's designed for busy individuals who don't want to compromise on their nutritional goals. It is available in appealing flavours like Creamy Honey, Vanilla, and Mixed Berry.
Key Product: Protein Quick Oats Variety Pack

MARKET LEADER
A range of protein bars that serve as a perfect on-the-go breakfast boost. Each bar provides 10 grams of protein, combining plant-based protein with nuts, seeds, and cranberries to deliver sustained energy. This product acts as a bridge between a traditional snack bar and a functional breakfast food.
Key Product: Dark Choc & Cranberry Protein Bars

MARKET LEADER
Specifically marketed as ideal for breakfast, this high-protein yoghurt pouch provides a substantial protein hit with no added sugar. It offers a quick and easy protein source for busy mornings or post-exercise, with approximately 15 grams of protein per serving. It is a creamy and satisfying option that keeps you feeling full.
Key Product: YoPRO High Protein Yoghurt Pouch - Vanilla
Current bestsellers and viral hits defining the consumer expectation.






Source easily with Sourcy. We connect you with verified suppliers, handle quality control, and simplify the entire process.
Real data showing search growth, social buzz, and consumer demand signals.
While specific sales data is unavailable, the strong and recently increasing search interest suggests significant engagement and potential for high volume growth. The cultural relevance for busy professionals seeking convenient, high-satiety meals further supports a high trend score.
Search interest for these protein snacks has shown a significant upward trend, indicating growing consumer interest. The trend is driven by a demand for convenient and healthy breakfast options for busy lifestyles.
Google Trends (12 Months)
TikTok Posts
71 posts analyzed
5 posts analyzed
Centr
Internationally acclaimed Australian actor, known for his role as Thor. He is a co-founder of the fitness app 'Centr' and a highly influential figure in the health, wellness, and fitness space.
Tropeaka
A prominent Australian health and fitness vlogger and influencer, known for sharing her journey with holistic health, fitness, and nutrition.
Chobani
A qualified nutritionist and a regular contributor to Australian media, including the 'Today Show Australia', making nutritional science accessible to the mass market.