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Trend: growing

Budget-Friendly Air Fryer

These are entry-level air fryers that offer basic functionality at an affordable price point. They typically have manual controls and a smaller capacity, suitable for individuals or small families.

Trend signals, demand data, and market insights for this product

Trend Snapshot
Trend Score

65/100

Trend Status

growing

Retail Price Range

₱108 - ₱2,379

Trend signals, demand data, and market insights for this product

  • These are entry-level air fryers that offer basic functionality at an affordable price point.
  • They typically have manual controls and a smaller capacity, suitable for individuals or small families.
  • Despite the lower price, they still provide a healthier way to cook fried food with less oil.
  • Many local and international brands offer budget-friendly options in the Philippine market.
Budget-Friendly Air Fryer main image
Budget-Friendly Air Fryer image 2
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Budget-Friendly Air Fryer image 4
1

Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
65

Google Trends (12 Months)

Jan 25Jan 26

Social Signals

110

TikTok Posts

🎵 TikTokTrendingMedium Sentiment
Positive
47.6%
Neutral
31.0%
Negative
21.5%

Celebrity Adoption

Kathryn Bernardo

actress

Mimiyuuuh

influencer

Suzi Abrera

De'Longhi

television host

2

Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

TOMLER 6L Air Fryer – Electric Oil-Free Fryer with Non-Stick Pan and Timer
ShopeeBESTSELLER
TOMLER₱999

TOMLER 6L Air Fryer – Electric Oil-Free Fryer with Non-Stick Pan and Timer

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HAN RIVER Air Fryer Multi-functional Oil Free Non Stick 3.5L Black&Pink&White&Green
ShopeeBESTSELLER
HAN RIVER₱899

HAN RIVER Air Fryer Multi-functional Oil Free Non Stick 3.5L Black&Pink&White&Green

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itel Air Fryer Non-Stick 2L Multi Functional Oil-Free 600W 3D Cyclone Air Frying Cavity IAF-002
Shopee
Itel₱1,023

itel Air Fryer Non-Stick 2L Multi Functional Oil-Free 600W 3D Cyclone Air Frying Cavity IAF-002

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Mini Oven & Air Fryer Combo, Space Saving, 650W for Quick Baking & Healthy Frying, Easy-Clean
Shopee
MAXSUN₱175

Mini Oven & Air Fryer Combo, Space Saving, 650W for Quick Baking & Healthy Frying, Easy-Clean

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Gobetters 5.5L 1350W large capacity air fryer mechanical type Household Smokeless Fully Automatic
Shopee
₱299

Gobetters 5.5L 1350W large capacity air fryer mechanical type Household Smokeless Fully Automatic

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【COD】8L Large Capacity Air fryer household fully automatic electric fryer oil-free multi-function in
ShopeeBESTSELLER
TOMLER₱999

【COD】8L Large Capacity Air fryer household fully automatic electric fryer oil-free multi-function in

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3

Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Xiaomi product

Xiaomi

MARKET LEADER

The Xiaomi Mi Smart Air Fryer is an iconic product for tech-savvy consumers on a budget. It pushes the budget-friendly trend by offering smart features typically found in more expensive models. With a 3.5L capacity, it is ideal for small households. Its key selling point is the integration with the Mi Home app, allowing users to control the air fryer remotely from their phones. The appliance also features an OLED screen for easy adjustments, 360° hot air circulation for even cooking, and functions beyond air frying, such as being a yogurt maker, oven, and dehydrator. Its minimalist white design is also a top-of-mind feature that appeals to modern consumers.

Key Product: Mi Smart Air Fryer 3.5L

Gaabor product

Gaabor

MARKET LEADER

Gaabor has quickly become a popular and trendy brand in the Philippines by offering feature-rich air fryers at very competitive prices. This model embodies the budget-friendly trend by providing a large capacity suitable for families at an affordable price point. It features a digital display and multiple cooking presets, which adds a modern touch and convenience that appeals to consumers looking for value for money. The brand is noted for being easy to clean with a detachable, non-stick liner, further enhancing its user-friendly appeal for busy households.

Key Product: Digital Display Air Fryer AF65T-BK01A

Kyowa product

Kyowa

MARKET LEADER

Kyowa is a well-established and trusted brand in the Philippines, known for its affordable and reliable home appliances. This particular model pushes the budget-friendly trend by incorporating a see-through window, a practical feature that allows users to monitor their cooking without opening the basket and letting heat escape. It offers a generous 7.7L capacity, making it perfect for families of 4-5. The appliance uses 360° rapid air circulation for even cooking and has an adjustable temperature control up to 200°C, offering the essential functions of an air fryer at a very accessible price.

Key Product: KW-3820

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