These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
From the globally recognized dermo-cosmetic brand La Roche-Posay, these concentrated ampoules are a top-of-mind product for intensive skin recovery. They are formulated with a trio of Hyaluronic Acid, Vitamin B5, and Blue Copper, designed to offer an immediate plumping and lifting effect while profoundly repairing the skin's barrier. The inclusion of Vitamin B5 is key, as it is a well-known repairing molecule that soothes and helps regenerate fragile skin, making it an iconic choice for consumers seeking post-procedure care or a powerful solution for sensitivity and signs of aging. Its single-dose format ensures the potency and freshness of the active ingredients for maximum efficacy.
Key Product: Hyalu B5 Ampolas
MARKET LEADER
Sallve has quickly become one of Brazil's most influential and trendy direct-to-consumer brands, known for its community-driven product development. While technically a spray, this product functions as a leave-on, concentrated treatment akin to an ampoule, designed for immediate relief of skin sensitivity. It promises to reduce redness and discomfort within 30 minutes, pushing the trend for fast-acting calming solutions. The formula's hero ingredients are Pantenol and Bisabolol, which are celebrated for their powerful soothing and barrier-repairing properties, making it a go-to for skin sensitized by sun exposure, hair removal, or other procedures.
Key Product: Spray Reparador Calmante
MARKET LEADER
Principia has disrupted the Brazilian market with its high-concentration, transparent, and accessibly priced formulas, quickly becoming a trendy and trusted brand. The CM-01 Calming Multi-Repair Cream is a standout product for barrier support, functioning as an intensive treatment. It features a robust complex of calming and repairing actives, including Pantenol, Ceramides, Centella Asiatica, and Alpha-Bisabolol. This cream directly addresses the trend by focusing on restoring the skin barrier, improving dryness, irritation, redness, and peeling, making it an essential product for those with sensitized or reactive skin.
Key Product: Creme Calmante Multirreparador CM-01
Current bestsellers and viral hits defining the consumer expectation.
Source easily with Sourcy. We connect you with verified suppliers, handle quality control, and simplify the entire process.
Real data showing search growth, social buzz, and consumer demand signals.
While there isn't a consistent, steep climb in search interest, the trend is positive and supported by cultural relevance around skin health and well-being. The lack of sales data prevents a full assessment of volume growth.
Search interest for calming and barrier support ampoules shows a general upward trend with some fluctuations. The product is gaining traction as consumers become more aware of skin sensitivity and the importance of a healthy skin barrier.
Google Trends (12 Months)
2 posts analyzed
Shiseido
Danilo is a highly influential Brazilian skincare content creator known for his in-depth and informative reviews, particularly on K-beauty products. Through his YouTube channel, "Skincare do Danilo," and his blog, he has built a reputation for providing detailed analyses of product formulations and their effects, especially for sensitive skin.
Aura Beauty
Jade Picon is an A-list Brazilian celebrity, actress, and entrepreneur with millions of followers on social media. Her influence extends across fashion and beauty, and she recently launched her own beauty brand, Aura Beauty.
Lancôme
Cinthia Ferreira is a long-standing and respected beauty influencer in Brazil. Through her blog, "Makeup Atelier," she has been a go-to source for product reviews and beauty tips for many years. Her content is known for its honesty and thoroughness.