These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
This cable supports the latest Power Delivery 3.1 standard, delivering up to 240W. It features a built-in E-Marker chip for safe and stable power delivery and has a robust, braided construction designed to withstand over 30,000 bends. It is suitable for high-performance laptops like the MacBook Pro and high-wattage power banks.
Key Product: UGREEN USB-C to USB-C 240W PD 3.1 E-Marked Cable
MARKET LEADER
Capable of delivering up to 100W of power, this cable can fully charge a 16-inch MacBook Pro in under two hours. It features a unique silica gel exterior for an ultra-soft, flexible, and tangle-free experience, and is built to withstand up to 25,000 bends. An advanced E-Marker chip ensures stable and efficient charging for a wide array of USB-C devices.
Key Product: PowerLine III Flow USB-C to USB-C Cable 100W
MARKET LEADER
An affordable option that supports a 100W (20V/5A) power output for fast charging laptops, tablets, and smartphones. Key features include a durable, high-density nylon braided wire that resists wear and tangling, reinforced connectors, and smart chips to regulate current and voltage for device safety during fast charging.
Key Product: Cafule Series/Superior Series Fast Charging Data Cable Type-C to Type-C 100W
Current bestsellers and viral hits defining the consumer expectation.
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Real data showing search growth, social buzz, and consumer demand signals.
The trend exhibits strong upward momentum in search interest, driven by the increasing demand for faster charging of powerful devices. While specific sales volume is unavailable, the growing search interest suggests significant and increasing commercial adoption.
Search interest for high-wattage PD charging cables shows a clear upward trend, particularly in recent months. This indicates that the product is gaining traction and moving beyond its initial introduction phase.
Google Trends (12 Months)
Anker
Vince Domingo, the face behind the popular YouTube channel "Unbox Diaries," is a trusted tech reviewer in the Philippines with millions of subscribers. His content is known for its honest, no-nonsense approach and in-depth analysis, making him a key trendsetter in the tech space.
UGREEN
Known as "Tech Girl Mary," Mary Bautista is a leading female tech influencer in the Philippines with over two million YouTube subscribers. She is celebrated for her thorough and accessible reviews that simplify complex technical specifications for the average consumer, focusing on smartphones and accessories.
Anker
Carlo Ople is a significant figure in the Philippine tech scene, serving as the CEO of the Unbox Group (Unbox.ph). With a background in executive roles at major corporations, his reviews offer a unique business and lifestyle perspective on how technology integrates into daily life and work.