





These brands are driving demand and shaping what consumers want to buy.

MARKET LEADER
A nootropic supplement designed to optimize mental performance by improving focus, concentration, and memory. It features a blend of natural neuro-activating ingredients and nano-encapsulated caffeine for a gradual release over 8 hours, ensuring sustained concentration without the typical energy crash. It provides 'neuronutrients' to combat mental fatigue and brain fog, supporting 'biohacking' for peak cognitive function.
Key Product: Brain Up Nootropic 8 hours

MARKET LEADER
An 'activated caffeine supplement' in a cappuccino-flavored sachet that combines the ritual of coffee with the benefits of a cognitive supplement. It is formulated to enhance focus and concentration, making it a functional and flavorful choice for a mental lift during challenging days and intense routines.
Key Product: Power Coffee Cappuccino Sachê
Current bestsellers and viral hits defining the consumer expectation.
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Real data showing search growth, social buzz, and consumer demand signals.
The trend shows consistent engagement and a stable search interest, indicating a solid but not rapidly expanding market. Without sales data, it's difficult to assess volume growth, but the steady interest suggests a reliable demand.
Search interest for these vitamin sachets has remained consistently stable over the observed period. The trend shows a steady level of engagement without significant upward or downward movement.
Google Trends (12 Months)
Soldiers Nutrition
A high-profile Brazilian fitness influencer, model, and television personality with millions of social media followers, known as a trendsetter in the fitness and wellness community in Brazil.