



These brands are driving demand and shaping what consumers want to buy.

MARKET LEADER
Italian brand Smeg has established itself as a global leader in retro-inspired appliances, and its '50s Style Kettle is a prime example of this design philosophy. The kettle's curved, stainless steel body, vibrant color options, and polished chrome details are instantly recognizable, making it a statement piece in any kitchen. It pushes the "Retro Revival" trend by offering a high-end, aesthetically driven product that transforms a simple utility into a fashionable home accessory. Despite its vintage look, it incorporates modern features like a 1.7-liter capacity, automatic shut-off, and a 360° swivel base for convenience and safety. Its popularity in the Philippine market is evident through its availability in premium department stores and major online retailers.
Key Product: KLF03 '50s Retro Style Kettle

MARKET LEADER
Local appliance brand Asahi puts a playful and nostalgic spin on the retro trend with its Disney-themed electric kettle. This product leverages the timeless appeal of Mickey Mouse, featuring the iconic character's silhouette on the cover handle and a classic color scheme. The kettle helps push the trend by making it more accessible and appealing to a broader family audience, combining the charm of a beloved character with a vintage-inspired design. Key features include a 1.7-liter capacity, a temperature gauge for precise heating, and a concealed heating element for easy cleaning.
Key Product: DEK-103 Disney Retro Electric Kettle

MARKET LEADER
The Maximus Retro Style Electric Kettle offers a classic mid-century aesthetic with its textured, cream-colored finish and rounded silhouette. This product is a top-of-mind choice for consumers seeking the retro look at a more accessible price point, making the trend attainable for a wider market. It embodies the "Retro Revival" by combining nostalgic design cues with practical, modern-day performance features, such as a 1.7-liter capacity, a fast-boil 2000W element, an easy-to-view water window, and a 360° base with cord storage. Its presence in major department stores and online platforms underscores its popularity among trend-aware shoppers in the Philippines.
Key Product: MAX-K171C Retro Style Electric Kettle
Current bestsellers and viral hits defining the consumer expectation.
Source easily with Sourcy. We connect you with verified suppliers, handle quality control, and simplify the entire process.
Real data showing search growth, social buzz, and consumer demand signals.
While sales data is unavailable, the consistent search interest and cultural relevance suggest a solid and growing market. The trend is likely to continue gaining traction as more consumers embrace vintage aesthetics in their homes.
Search interest for retro revival kettles shows a generally stable trend with some recent upward spikes, indicating growing consumer interest. The trend is supported by a strong cultural narrative around nostalgic home decor.
Google Trends (12 Months)
Smeg
A highly acclaimed and influential actress in the Philippines, known for her versatile roles in television and film. She is a trendsetter for many Filipinos, particularly in the realms of home and lifestyle.
De'Longhi
A top-tier lifestyle and travel blogger and vlogger in the Philippines. Her keen eye for design and modern aesthetics has made her a go-to source of inspiration for home and living enthusiasts.
Smeg
A prominent fashion and lifestyle influencer in the Philippines, known for her impeccable taste and curated content. Her influence extends to home design and decor.