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Trend: emerging

Small Batch & Gourmet Jars

  • -This theme caters to small-scale food producers and home cooks creating gourmet items like jams, preserves, honey, and spices.
  • -These are often smaller, stylishly shaped jars, such as hexagonal or unique custom shapes.
  • -The unique jars enhance the product's artisanal appeal for sale or gifting.
  • -The packaging itself becomes part of the product's premium branding.
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Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Electrolux product

Electrolux

MARKET LEADER

This set of hermetic glass containers with bamboo lids is a top-of-mind product for consumers seeking to organize their kitchens with style and sustainability. The bamboo lids, which feature natural antimicrobial agents, and the borosilicate glass body make these jars ideal for storing dry gourmet foods like grains, pasta, and coffee. The combination of transparent glass and natural wood aligns perfectly with the aesthetic of a modern, gourmet kitchen, pushing the trend of using storage as part of the decor. The hermetic seal is crucial for small-batch producers and home cooks alike, as it maintains the freshness of the contents and prevents contamination.

Key Product: Potes Herméticos Porta-Mantimentos com Tampa de Bambu

Wolff product

Wolff

MARKET LEADER

This jar embodies the gourmet theme through its sophisticated and minimalist design. Featuring a clear glass body and a distinctive wooden sphere on its lid, this product line from Wolff is designed for consumers who value aesthetics and high-quality materials in their kitchenware. It's positioned as a premium item, perfect for storing and displaying high-end ingredients or small-batch artisanal products. The use of wood and the elegant design help elevate the perceived value of the contents, making it an iconic choice for gourmet presentations.

Key Product: Pote de Vidro com Tampa em Madeira

Nadir product

Nadir

MARKET LEADER

This is a quintessential and best-selling jar in the Brazilian food industry, iconic for anyone producing small-batch preserves, jams, pickles, and other artisanal goods. Its classic, functional design is instantly recognizable and trusted by producers for its reliability in preserving food safely. Made by one of Brazil's leading glass manufacturers, this jar's versatility and wide acceptance make it a top-of-mind choice that helps push the small-batch trend by providing an accessible and professional packaging solution for gourmet entrepreneurs.

Key Product: Pote de Vidro para Conserva 600 ml

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Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

JARRA C/ TAMPA + CANUDO BRANCO ( Mason       Jar ) -  Sublimável - 350 ML - VIDRO cristal
ShopeeBESTSELLER
R$30

JARRA C/ TAMPA + CANUDO BRANCO ( Mason Jar ) - Sublimável - 350 ML - VIDRO cristal

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Kit 3 Potes Herméticos de Vidro Tampa Madeira P/ Mantimentos C/ Vedação Acácia - Vencedor
ShopeeBESTSELLER
R$60

Kit 3 Potes Herméticos de Vidro Tampa Madeira P/ Mantimentos C/ Vedação Acácia - Vencedor

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Uiu Criativo Dos Desenhos Animados Em Forma De Abelha Tempero Jar Pote De Mel Com Colher Para Decoração De Cozinha Festa
Shopee
R$48

Uiu Criativo Dos Desenhos Animados Em Forma De Abelha Tempero Jar Pote De Mel Com Colher Para Decoração De Cozinha Festa

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10/15/30/60  Potes 120g Plástico Cristal - Papinha, Brigadeiro Gourmet, Balinhas, Geleinhas, Confeitos
ShopeeBESTSELLER
R$22

10/15/30/60 Potes 120g Plástico Cristal - Papinha, Brigadeiro Gourmet, Balinhas, Geleinhas, Confeitos

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Bomboniere Vidro Com Tampa Decoração Sala Classico Vidro Jóias Armazenamento, Cinzeiro Estilo Francês, Candy Jar
Shopee
R$25

Bomboniere Vidro Com Tampa Decoração Sala Classico Vidro Jóias Armazenamento, Cinzeiro Estilo Francês, Candy Jar

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Pote Decorativo Com Tampa Pimenta em Cerâmica Gourmet Pimentão Premium
ShopeeBESTSELLER
R$46

Pote Decorativo Com Tampa Pimenta em Cerâmica Gourmet Pimentão Premium

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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

emerging
45

While search interest has recently increased, it remains at a moderate level, indicating early but not yet widespread adoption. The lack of sales history prevents a higher score, but the cultural excitement around artisanal foods suggests potential for growth.

Search interest for small batch and gourmet jars shows a recent uptick after a period of stability. The trend is supported by growing consumer interest in artisanal food products and attractive packaging.

Google Trends (12 Months)

Dec 24Dec 25

Social Signals

Celebrity Adoption

Rita Lobo

Bormioli Rocco

An influential Brazilian culinary personality, chef, writer, TV host, and founder of the multimedia food platform, Panelinha. She focuses on practical, healthy, and real food.

Bela Gil

A well-known chef, nutritionist, author, and TV presenter in Brazil, advocating for healthy, sustainable eating, organic ingredients, plant-based diets, and waste reduction.

Paola Carosella

An Argentine-born, naturalized Brazilian chef, restaurateur, author, and former judge on MasterChef Brasil. She is known for her high standards and ingredient-focused cooking.