Smart glasses designed specifically for athletic activities, often featuring a durable and lightweight build. They can include features like performance tracking, audio coaching, and lenses that adapt to different light conditions.
Trend signals, demand data, and market insights for this product
55/100
growing
MX$244 - MX$4,815
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
Ray-Ban Meta
Lead singer and guitarist of the Mexican alternative rock band, La Gusana Ciega. He is an influential figure in the Mexican music scene.
Oakley Meta
French footballer featured in the global launch campaign for Oakley Meta.
Oakley Meta
NFL quarterback featured in the global launch campaign for Oakley Meta.
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MARKET LEADER
A sport-focused smart glass combining Oakley's performance design with Meta's AI technology. It features an integrated 12MP ultra-wide camera for hands-free photo and 1080p video capture, open-ear speakers for audio without blocking ambient sounds, and Meta AI for voice commands, real-time information, and live-streaming. The glasses are compatible with fitness apps like Garmin and Strava.
Key Product: Meta HSTN
MARKET LEADER
A product of the Meta collaboration, these smart glasses feature the iconic Wayfarer design. They include a 12MP camera for hands-free content creation, open-ear audio, and integration with Meta AI for voice commands and live streaming. Five built-in microphones ensure clear audio for calls. They are positioned as a versatile option for both everyday wear and recreational sports.
Key Product: Meta Wayfarer RW4006
MARKET LEADER
Sports eyewear featuring electrochromic lenses that can change tint in a fraction of a second, adjustable via a touch strip on the frame. This technology is designed for athletes moving through varying light conditions. The glasses have a lightweight design and offer UV400 protection, focusing on practical, performance-enhancing lens technology.
Key Product: Povec C1
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