These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
As a pioneering Mexican brand in lab-grown diamonds since 2015, Bornmine has established itself as a leader in ethical luxury. Their Classic Solitaire ring is the quintessential choice for the modern, conscious consumer, embodying the timeless appeal of a diamond ring while pushing the trend of sustainability. This design places the focus squarely on the ethically created center stone, which is physically and chemically identical to a mined diamond but free from the environmental and ethical conflicts associated with traditional mining. Bornmine emphasizes its commitment to sustainability by not only using lab-grown diamonds but also engaging in practices like planting trees and offsetting carbon emissions for each order. The Classic Solitaire is iconic because it represents a pure, simple, and powerful statement: luxury can be both beautiful and responsible.
Key Product: Classic Solitaire Lab-Grown Diamond Ring
MARKET LEADER
Perpetua has quickly become a top-of-mind brand in Mexico for high-quality lab-grown diamond and moissanite engagement rings. The brand champions the sustainable trend by offering consumers a clear, ethical choice without compromising on quality. Their Classic Solitaire with an oval-cut diamond is particularly on-trend, as the elongated shape has become one of the most requested styles for its elegant and flattering appearance. This ring helps push the trend by combining a highly sought-after, modern diamond shape with the sustainable and ethical benefits of a lab-grown stone. Perpetua ensures each diamond meets high standards for cut, color, and clarity, providing a brilliant, top-tier gem that is both environmentally conscious and stunningly beautiful, making it an iconic choice for today's trend-aware buyer.
Key Product: Classic Solitaire Oval-Cut Lab-Grown Diamond Ring
MARKET LEADER
As a global jewelry giant, Pandora's entry into the lab-grown diamond market has been a significant force in popularizing the trend, making these sustainable gems more accessible to a wider audience in Mexico. The Pandora Era collection, crafted from recycled precious metals and featuring lab-grown diamonds created with 100% renewable energy, is at the forefront of this movement. The 14k Gold Triple Stone Ring from this collection is an iconic piece that showcases a modern approach to diamond jewelry. Its design, featuring three brilliant-cut lab-grown diamonds, symbolizes the past, present, and future, resonating with the forward-looking nature of the sustainable trend. This ring moves beyond the traditional single-stone engagement ring, promoting the idea of lab-grown diamonds for everyday luxury and self-expression, thus pushing the trend into new territory.
Key Product: Pandora Era 14k Gold Lab-grown Diamond Triple Stone Ring
Current bestsellers and viral hits defining the consumer expectation.
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Real data showing search growth, social buzz, and consumer demand signals.
While search interest is stable, sales volumes in both value and premium segments have cooled, preventing a higher score. The trend maintains a medium score due to consistent engagement and a steady, albeit not rapidly growing, sales base.
Search interest for sustainable lab-grown rings has remained relatively consistent over the observed period, indicating a stable level of consumer interest. The trend is supported by ongoing cultural relevance around conscious consumption and modern luxury.
Google Trends (12 Months)
Näas Jewelry
Founder of Näas Jewelry, appeared on Shark Tank México.
Näas Jewelry
Founder of Näas Jewelry, appeared on Shark Tank México.
David Yurman
International celebrity with Mexican roots.