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Trend: growing

Tech-Infused & Personalized Skincare

  • -This emerging trend involves the use of technology to create customized skincare solutions.
  • -It can range from online quizzes that generate personalized product recommendations to advanced formulations developed through scientific research.
  • -Brands are offering one-on-one virtual consultations and leveraging data to tailor routines to individual skin types, concerns, and lifestyles.
  • -This also includes the rise of "hybrid" products that merge skincare benefits with makeup.
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1

Top brands that influence the trends

These brands are driving demand and shaping what consumers want to buy.

Luxelle

MARKET LEADER

A multi-functional device that utilizes radiofrequency (RF) technology for skin-tightening and anti-aging benefits. This handheld tool helps to stimulate collagen production, reduce the appearance of fine lines and wrinkles, and improve skin elasticity, making professional-grade beauty technology available for at-home use.

Key Product: RF Beauty Wand

Foreo

MARKET LEADER

A compact smart facial cleansing device with 24k gold-plated sensors that analyze the skin's moisture levels, age, and type. The data syncs to the Foreo For You app, which creates a customized cleansing routine, offering a personalized experience that evolves with the user's changing skin condition.

Key Product: LUNA Play Smart 2

Neutrogena product

Neutrogena

MARKET LEADER

An innovative application that uses a smartphone's camera to conduct a detailed skin analysis, evaluating parameters like wrinkles, fine lines, dark spots, and texture. Powered by AI, it provides a unique Skin360 Score and delivers personalized skincare advice and product recommendations through a virtual skin coach, NAIA.

Key Product: Skin360 App

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Trending Product Examples

Current bestsellers and viral hits defining the consumer expectation.

SKINTIFIC 5X Ceramide Barrier Skincare Package 4Pcs Set Travel size box
ShopeeBESTSELLER
Skintific₱299

SKINTIFIC 5X Ceramide Barrier Skincare Package 4Pcs Set Travel size box

Source this Product
Dr. Alvin Rejuvenating Skincare Set - Trusted Old Packaging
Shopee
₱75

Dr. Alvin Rejuvenating Skincare Set - Trusted Old Packaging

Source this Product
OSITREE Amino Acid Cleanser Customized Cleansing Remover in One Double-Effect Oil Control Cleansing Gentle & Oil Control Cleanser Removable Light Makeup Multi-Skin & Oily Sensitive Acne Skin
Shopee
ositree₱333

OSITREE Amino Acid Cleanser Customized Cleansing Remover in One Double-Effect Oil Control Cleansing Gentle & Oil Control Cleanser Removable Light Makeup Multi-Skin & Oily Sensitive Acne Skin

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Customized beauty package nourishing dry skin moisturizing hand cream
Shopee
₱74

Customized beauty package nourishing dry skin moisturizing hand cream

Source this Product
Personalized Set-AMYJANE Soothing Hydra-Repair Mask Deep Skin Care Products
Shopee
₱226

Personalized Set-AMYJANE Soothing Hydra-Repair Mask Deep Skin Care Products

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Personalized Set-AMYJANE Soothing Hydra-Repair Mask Amy Jane
Shopee
₱226

Personalized Set-AMYJANE Soothing Hydra-Repair Mask Amy Jane

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Why this is trending?

Real data showing search growth, social buzz, and consumer demand signals.

Trend Growth Score

growing
75

The trend shows strong and increasing search interest, coupled with significant cultural attention driven by technological advancements and a consumer shift towards personalized beauty. While specific sales volume is unavailable, the robust search momentum suggests high and growing commercial traction.

Search interest for tech-infused and personalized skincare has shown a consistent upward trend, indicating growing consumer demand. The trend is being fueled by a desire for tailored solutions and advancements in beauty technology.

Google Trends (12 Months)

Dec 24Dec 25

Social Signals

📸 InstagramHighly TrendingHigh Sentiment
Positive
100.0%
Neutral
0.0%
Negative
0.0%

4 posts analyzed

Celebrity Adoption

Dr. Vicki Belo

Belo Medical Group

Founder and medical director of the Belo Medical Group, a household name in the Philippines and a pivotal figure in introducing cutting-edge dermatological treatments. She is the go-to expert for A-list celebrities.

Heart Evangelista

Luxelle

An actress, artist, fashion icon, and one of the most influential social media personalities in the Philippines. She is a powerful trendsetter in beauty and wellness and co-founded the brand Pure Living.

Pia Wurtzbach

Belo Medical Group

Miss Universe 2015, an internationally recognized figure, fashion influencer, author, and advocate. Her beauty and wellness practices are seen as both aspirational and trustworthy.