These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
The Gucci 73 Small Bucket Bag in zebra print is a standout piece that perfectly captures the 2025 evolution of the animal print trend. This bag features a modern interpretation of a classic Gucci icon with its half-Horsebit motif, giving it a contemporary feel with a nod to 70s boho-chic. The choice of zebra print over the more common leopard is a deliberate push towards the newer, graphic animal patterns that have been prominent on recent runways. The bag's fun factor and eye-catching design make it an iconic choice for consumers looking to embrace a fashion-forward, animalistic statement.
Key Product: 73 Small Bucket Bag
MARKET LEADER
Saint Laurent's Le 5 à 7 has quickly become an iconic "it" bag, and its iteration in leopard-print calf hair solidifies its status as a must-have for the trend-aware. While its silhouette blurs the line between a hobo and a bucket bag, its soft, slouchy structure and open top with the signature Cassandre hook closure are emblematic of the modern bucket style. The use of luxurious, leopard-printed pony hair leather makes it a sophisticated and bold statement piece. This bag demonstrates how to integrate the wild print into a high-fashion, elegant accessory that remains versatile enough for both day and night.
Key Product: Le 5 à 7 Supple Small in Leopard-Print Pony Hair
MARKET LEADER
Known for its minimalist yet impactful aesthetic, Toteme offers a chic and understated take on the animal print trend with its Belted Calf Hair Bucket Bag. This piece is for the consumer who appreciates subtle luxury. The bag's clean lines and structured shape are contrasted with the rich texture of calf hair, often in a sophisticated leopard or patterned print. The signature belt detail adds a touch of modern refinement. This product pushes the trend by showing how animal print can be seamlessly integrated into a polished and minimalist wardrobe, acting as a statement piece that is both timeless and firmly on-trend.
Key Product: Belted Calf Hair Bucket Bag
Current bestsellers and viral hits defining the consumer expectation.
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Real data showing search growth, social buzz, and consumer demand signals.
While search interest is stable, sales volumes in both value and premium segments are cooling and have reached low levels. This suggests a mature trend with limited growth potential.
Search interest for this item has remained consistently stable over a long period. The trend is not showing significant growth or decline, indicating a steady level of consumer interest.
Google Trends (12 Months)
TikTok Posts
180 posts analyzed
Saint Laurent
A leading figure in fashion, Hailey Bieber is a model, entrepreneur, and media personality with immense influence on mass-market trends. Her street style is closely watched, and she has a proven ability to make specific items sell out, often by mixing high-end luxury with accessible pieces. As an ambassador for Saint Laurent, her endorsement of their products carries significant weight.
Saint Laurent
An actress, musician, and model, Zoë Kravitz is the epitome of "cool-girl" style. Her fashion choices are consistently edgy, yet sophisticated, making her a major influencer for a demographic that values authenticity and effortless style. Like Bieber, she is also a key ambassador for Saint Laurent, and her use of the brand's accessories makes a powerful statement.
Jimmy Choo
A global icon in music, beauty, and fashion, Rihanna is a formidable trendsetter whose influence is unparalleled. The founder of Fenty, she is known for her bold, forward-thinking style and her ability to propel items to "It" status. When Rihanna wears something, it's not just part of a trend; it is the trend.