This theme includes candles with fragrances inspired by nature, such as sandalwood, cedar, mahogany, teakwood, and damp earth. These scents are often described as warm, grounding, and sophisticated.
Trend signals, demand data, and market insights for this product
65/100
growing
N/A
Real data showing search growth, social buzz, and consumer demand signals.
Google Trends (12 Months)
Diptyque, RLC Residences
A renowned actress, artist, fashion icon, and entrepreneur with significant influence in the Philippine luxury market, known for setting trends in fashion, beauty, and lifestyle.
Le Labo
One of the most acclaimed and respected actresses of her generation in the Philippines, with a career spanning over two decades. Her lifestyle choices, including scent preferences, are influential.
Tahan, Jo Malone
One of the most successful and influential actresses in the Philippines with a massive fan base that follows her career and lifestyle choices.
Current bestsellers and viral hits defining the consumer expectation.
No product examples available for this source.
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These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
Inspired by the experience of hiking and walking through forests, aiming to uncover the scent of dried earth, twigs, and leaves. The complex blend of warm, spicy, and resinous notes creates a grounding atmosphere that transports you to a serene mountain trail.
Key Product: No. 18 Sierra
MARKET LEADER
A sophisticated blend that starts with subtle sweet and spicy notes before settling into a deep, earthy, and woody base of sandalwood and vetiver. This candle is celebrated for its ability to create a soothing and comforting atmosphere, making it a popular choice for bedrooms and living spaces to promote relaxation.
Key Product: Sandalwood Dreams
MARKET LEADER
Often described as "the boyfriend scent." The fragrance is bold and complex, featuring musky top notes of leather, pepper, and tobacco, which are grounded by a rich base of teak and sandalwood. This product's popularity lies in its ability to make a space feel both rugged and sophisticated.
Key Product: Teakwood & Tobacco
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