These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
Brilia, a premium lighting brand in Brazil, offers a high-performance COB LED strip known for its excellent color fidelity and continuous light output. The model 316492 provides a warm, inviting glow (2700K) and boasts a high Color Rendering Index (CRI) of over 95, ensuring that colors in the environment appear natural and vibrant. This makes it ideal for high-end residential and commercial projects where light quality is paramount. Its "Chip on Board" technology eliminates the visible dots of individual LEDs, creating a single, uniform line of light that is perfect for minimalist designs, particularly in recessed applications like coving and integrated furniture lighting. The strip's efficiency and long lifespan further establish it as a top-tier product pushing the COB trend forward.
Key Product: Fita LED COB 12W 2700K 12V 5M IP20 (316492)
MARKET LEADER
Taschibra is a recognized brand in Brazil known for durable and accessible lighting solutions. Their "Fita de Led Slim Pro Cob" is a testament to the widespread adoption of COB technology. This product features 320 LEDs per meter, ensuring a highly uniform and continuous light beam without dark spots. It is designed to be versatile and easy to install with its self-adhesive backing, making it a popular choice for both decorative and functional lighting in homes and offices. By offering a reliable and effective dotless lighting solution, Taschibra's COB strip helps make this modern aesthetic accessible to a broader range of consumers, solidifying its place as an iconic product in this trend.
Key Product: Fita de Led Slim Pro Cob 9W/M 320 Leds IP20 12V
MARKET LEADER
Avant's "Luce COB" LED strip is a key product showcasing the COB trend, celebrated for its powerful and continuous illumination. With a high density of LEDs, this strip is specifically promoted as ideal for use within aluminum profiles, where a flawless, unbroken line of light is essential for a professional and clean finish. The product is dimerizable, allowing for flexible control over the ambiance of a space. By providing a high-lumen output and a perfectly homogeneous light stream, the Luce COB strip is a go-to for consumers and professionals aiming to achieve a high-end, architectural lighting effect, pushing the boundaries of decorative and functional lighting design.
Key Product: Fita Led Luce COB 15W/m
Current bestsellers and viral hits defining the consumer expectation.
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Real data showing search growth, social buzz, and consumer demand signals.
The trend shows strong upward momentum in search interest and significant growth in both value and premium sales segments. Cultural excitement is also high due to its adoption in professional design for a modern aesthetic.
Search interest for COB LED strips shows a clear upward trend, particularly in recent months. This indicates growing consumer and professional interest in the product.
Google Trends (12 Months)
TikTok Posts
8 posts analyzed