





These brands are driving demand and shaping what consumers want to buy.
MARKET LEADER
A globally recognized leader in charging technology, these Bio-Braided cables are eco-friendly, with an exterior made from plant-based materials like corn and sugarcane. They are tested to withstand up to 20,000 bends, support high-speed charging up to 240W, and are suitable for a wide range of devices from iPhones to MacBooks.
Key Product: Anker 765 Bio-Braided USB-C to USB-C Cable (240W)

MARKET LEADER
A popular and trendy brand in Mexico, known for affordable and reliable accessories. This nylon braided cable is marketed as "uso rudo" (heavy-duty) and features a reinforced exterior to prevent fraying and tangling. It supports fast charging and is a best-seller on e-commerce platforms.
Key Product: Cable de Datos USB a Tipo C 1Hora Nailon Trenzado

MARKET LEADER
A trendy Mexican brand focusing on style and color. This reinforced braided cable comes in vibrant colors like green, blue, and yellow. It is designed for durability and supports 60W fast charging, making it compatible with modern devices including the latest iPhones, Samsung Galaxy phones, and MacBooks.
Key Product: Cable Usb C Carga Rápida, Trenzado, Reforzado
Current bestsellers and viral hits defining the consumer expectation.






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Real data showing search growth, social buzz, and consumer demand signals.
While search interest is showing positive momentum, sales volumes are still in the dozens to low hundreds, indicating moderate growth. The trend is gaining traction due to consumer demand for better quality and aesthetics.
Search interest for durable braided charging cables shows a recent upward trend after a period of fluctuation. Consumer interest is being driven by a desire for more durable and stylish alternatives to standard cables.
Google Trends (12 Months)
UGREEN
A Mexican content creator focused on technology and personal finance, who provides unboxings, reviews, and recommendations on gadgets.