Dolce & Gabbana
A perennial bestseller, Dolce & Gabbana's Light Blue is the quintessential Mediterranean escape in a bottle. Its immense popularity in the Philippines is due to its bright and breezy character that pr…
Perfume · PH
Fresh Citrus Perfume
- Fresh citrus perfumes are a go-to for their uplifting and energizing qualities. - For 2026, this category is being elevated with more complex compositions. - Classic notes like bergamot, lemon, and grapefruit are being paired with aquatic elements, green herbs, and sea salt to create a more modern and sophisticated scent profile. - These fragrances are praised for their clean, crisp, and versatile nature, making them perfect for hot and humid weather.
Stage
growing
Trend score
65
Price range
PHP 1–280
Social posts
3
Brands shaping this trend
Jo Malone London
Embodying the brand's signature minimalist elegance, Jo Malone London's Lime Basil & Mandarin is a modern classic that has firmly established itself as a favorite in the Philippines. Its appeal lies i…
Clinique
A fragrance that lives up to its name, Clinique Happy is a beloved classic that continues to be a top choice for Filipinos seeking a burst of pure joy and energy. Its enduring popularity stems from it…
Marketplace examples
amazon
BROS Pour Homme Eau de Parfum - Exotic Elegance with Citrus and Leather Notes
PHP 35
amazon
Nathalie Claid Oil Based Perfume for Women and Men 50ml
PHP 99
amazon
HIYES MEOW best selling 85ml oil based Perfume for women Katy Perry Perfume 30%Oil Concentration
PHP 1