Sourcy

Lipgloss · BR

Jelly & Vinyl Lip Gloss

- Inspired by the "Jujuba Joia" (Jelly Jewel) trend, this theme features lip glosses with vibrant, often translucent colors. - These products have a thick, cushiony texture reminiscent of jelly or vinyl. - They offer a fun, youthful aesthetic with a super glossy, almost "syrupy" finish. - The glosses come in a range of bright, playful shades.

Stage

growing

Trend score

68

Price range

BRL 2.88–143.9

Social posts

2

Brands shaping this trend

Kiko Milano

Kiko Milano's 3D Hydra Lipgloss is an iconic product celebrated for its dimensional, ultra-shiny finish that aligns perfectly with the jelly gloss trend. Its formula is designed to create a 3D effect,…

Eudora

The Gloss Crystal from the Niina Secrets line by Eudora is a standout product that perfectly captures the essence of the jelly and glass-lip trend in the Brazilian market. It is renowned for deliverin…

Bruna Tavares

Launched in mid-2025, the BT Vinyl line by Bruna Tavares quickly became a key player in the vinyl trend. This product delivers the high-shine, lacquered "efeito vinil" that is central to the theme, co…

Marketplace examples

amazon

Cristal Geléia Óleo Labial Essência Transparente Watergloss Lábio Mel Espelho DuDu Vidro Cor

BRL 4.8

amazon

Crystal Jelly Hidratante Lip Oil Transparente Clarear Linhas Gloss

BRL 10

amazon

HERORANGE Crystal Gel Lip Gloss Hidratante Brilhante Bálsamo Labial Lábios Rechonchudos

BRL 6.52