Sourcy

Hair Ties · US

Spiral Cord Hair Ties

- Also known as telephone cord hair ties, these accessories are made from a coiled plastic that resembles a vintage phone cord. - Their unique spiral design distributes pressure evenly, providing a strong, comfortable hold without leaving creases or causing headaches. - They are waterproof, easy to clean, and suitable for all hair types, including thick and curly hair.

Trend signal

Spiral Cord Hair Ties are demonstrating breakout market demand, with a single TikTok video achieving over 8.8 million views and 322,000 likes, significantly outperforming the creator's follower count and highlighting broad consumer interest in their no-crease, no-snag functionality and retro appeal.

Observed price range

USD 5.99–15.99

Brands in this theme

invisibobble, Kitsch, Gimme Beauty

Why it is trending

- The primary appeal of spiral hair ties is their functionality; they offer a no-crease, no-snag solution that holds hair securely during various activities. - Their durability and ability to return to their original shape make them a long-lasting alternative to traditional elastics that stretch out over time. - The nostalgic, retro look also adds to their appeal, fitting in with the broader trend of '90s-inspired accessories.