Women's Accessories · MX

Hair Ties trends

As we look towards 2026, the hair tie market in Mexico is embracing a blend of comfort, nostalgia, and elevated elegance. The dominant trend continues to be the scrunchie, which is being reimagined in luxurious materials like satin and velvet, often in oversized or extra-large (XL) proportions for a dramatic statement. Alongside this, there is a strong inclination towards functional yet stylish options such as spiral hair ties, which promise a secure, no-crease hold that complements the sleek, "wet look" hairstyles predicted to be in vogue. The romantic and feminine "coquette" aesthetic continues to influence the market, bringing with it a surge in the popularity of bows and ribbons in various fabrics and sizes. For a more glamorous touch, hair ties and other accessories are being adorned with pearls and crystals, adding a sophisticated sparkle suitable for evening wear and special events. This trend blurs the line between functional hair accessories and jewelry, offering an easy way to elevate any hairstyle. Finally, reflecting a broader appreciation for craftsmanship, there is a niche for artisanal and floral-themed hair ties that resonate with Mexico's rich cultural heritage, perfect for festive occasions and adding a unique touch to everyday looks. Upcoming color trends are expected to range from soft neutrals like off-white to rich, earthy tones and vibrant, energetic hues, catering to a wide array of personal styles and occasions.