Cosmetic Tube · BR
Smart & Interactive Tubes
- This theme incorporates technology into the cosmetic tube to enhance the consumer experience. - This can include QR codes that link to tutorials, product information, or virtual try-on features. - Smart packaging can also offer information on product origin and recycling instructions.
Trend signal
Interactive packaging is emerging as a key differentiator, fostering deeper consumer engagement and brand loyalty by extending the product experience beyond the point of sale.
Observed price range
BRL 59.9–297.42
Brands in this theme
O Boticário, Natura, O Boticário
Why it is trending
- In an increasingly digital world, consumers expect more from their products. - Interactive packaging creates a more engaging and educational experience, building brand loyalty. - It allows brands to connect with consumers beyond the point of sale. - It provides valuable content that enhances the use of the product.