Sourcy

Lipgloss · PH

Hydrating Hybrid Lip Gloss

- This trend centers on lip glosses that are formulated as a hybrid between a gloss and a lip treatment. - These products are packed with nourishing ingredients such as hyaluronic acid, shea butter, and vitamin E to provide intense moisture. - They offer a glossy finish while functioning like a lip oil or lip serum, making lips feel soft, smooth, and healthy. - These multitasking products deliver color, shine, and care in one swipe.

Trend signal

The "skinification" of makeup is driving demand for hybrid products like hydrating lip gloss, appealing to consumers seeking low-effort, high-reward beauty routines that offer skincare benefits, particularly relevant in humid climates.

Observed price range

PHP 23–240

Brands in this theme

Issy, Maybelline, Colourette

Why it is trending

- The "skinification" of makeup is a major driver, with consumers increasingly seeking products that offer skincare benefits. - A hydrating lip gloss is perfect for the Philippine climate, where it can combat dryness and humidity. - This trend caters to the desire for a low-effort, high-reward beauty routine. - It provides a healthy, juicy look without the need for multiple products.