Lipgloss · BR
Jelly & Vinyl Lip Gloss
- Inspired by the "Jujuba Joia" (Jelly Jewel) trend, this theme features lip glosses with vibrant, often translucent colors. - These products have a thick, cushiony texture reminiscent of jelly or vinyl. - They offer a fun, youthful aesthetic with a super glossy, almost "syrupy" finish. - The glosses come in a range of bright, playful shades.
Trend signal
Playful, sensorial beauty experiences are resonating strongly with younger consumers seeking self-expression through eccentric and colorful makeup looks for 2026.
Observed price range
BRL 2.88–143.9
Brands in this theme
Kiko Milano, Eudora, Bruna Tavares
Why it is trending
- This trend taps into a desire for more playful and sensorial beauty experiences. - It is particularly popular among younger consumers like Millennials and Gen Z. - The fun colors and unique textures provide a form of self-expression. - The trend aligns with a move towards more eccentric and colorful makeup looks for 2026.